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15 Instagram Stories Design Tips to Create Stunning Visuals

Instagram Stories Design Tips

Your Instagram feed is no longer the sole method to connect with your followers and stand out from the crowd.

In reality, Instagram Stories has quickly expanded to over 500 million daily active users since its inception in August 2016, implying that at least half of Instagram’s overall user population creates or views stories daily.

This means you have the opportunity to communicate with your Instagram audience in two places on the app, and you don’t want to squander it with boring Stories and graphics.

To help you capture your Instagram Stories audience, we’ve compiled a list of 15 Instagram story ideas in the form of design recommendations that will have you creating high-quality pictures that your followers will enjoy.

1. Make a Storyboard
When it comes to Instagram Story visuals, you want to make sure you’re creating aesthetically appealing designs that entice your followers to watch.

Using a storyboard to sketch out your tale before starting the design properly is a terrific approach to get started.

Build a storyboard around many of your significant suggestions or points to persuade people to click through if you want to promote a recent blog post. Alternatively, you might create a storyboard that demonstrates how to use your product or service.

2.Use the Boundary given
You’ll also want to stick to some crucial lines and restrictions in your Instagram Stories.

Your username and ways to interact with your narrative are displayed at the top and bottom of your story visuals, respectively. In these sections, you don’t want to incorporate any vital information or design features. Thankfully, Instagram will notify you if you’re about to move an element too far up or down the screen, but anything you design outside the app should also stay within the lines.

While the dimensions of Instagram Stories are 1080 x 1920 pixels, Instagram suggests keeping all major design elements between 1080 x 1420 pixels in the middle, leaving 250 pixels on the sides.

3. A Style Guide based on the Story
Consider creating a style guide that details which fonts, filters, GIF types, and other features your firm can use from IG Stories to stay branded.

This style guide can be created in various formats to keep on hand whenever someone on your team is generating and posting Instagram Stories. Because there are so many varied design tastes, having a Story-specific style guide can help even more with brand awareness.

4. Make use of Brand Fonts and Colours.
Make sure everything you make is consistent with your brand. Your Instagram Stories, too.

This means you should have your brand kit ready to go, complete with color hex codes, typefaces, and a logo, among other things.

When your followers go through their stories, incorporating your brand typefaces and colors helps with brand awareness. They’ll recognize one of your graphics and immediately recognize it as belonging to your organization, even if they don’t know your login.

5. Make use of Photography.
Your Instagram Stories don’t have to be made up of custom graphics. Changing it up and using Photography now and then is a terrific idea.

The beauty of Instagram Stories is that you don’t have to post high-quality, professionally generated content. Instead, capture some behind-the-scenes photos right in the app with your smartphone camera.

Don’t forget to take advantage of the millions of free stock photo selections accessible. Just make sure they’re appropriate for your brand and the content you’re promoting.

6. Use Boomerangs
Boomerang is an Instagram-owned app that is now immediately integrated into their Stories. Users may quickly access it by opening the Stories camera and navigating to the right-hand option.

A boomerang is a short, looping video clip that can be a fun way to create content. To add some individuality to your Stories, use this instead of snapping images now and again.

7. Use text shadows
By combining two different colored layers of the exact text in the Stories creation dashboard, you may create a text-shadow.

Type your text in a lighter or darker tone and position it on your Story where you want it to appear. Then do the same thing with your primary shade, placing it at an angle over the top of the shadow. This is a fun method to add text to a photo or video you recorded directly in the app, making it quick and easy to create your Instagram Stories before uploading.

8. Use symbols to create design elements.

Classic, Modern, Neon, Typewriter, and Strong are the five font selections on Instagram Stories.

This implies you have five different styles of letters and symbols. If you rotate and blow up some of these letters and signs, you’ll have some excellent graphic components to help spice up your Instagram Stories. Try experimenting with the different letters and symbols in each typeface to create accents, backdrops, and other effects.

9. Make use of more colors.
You’ll automatically have access to three pages of color selections when you launch the text or drawing features, but you’re not limited to those 27.

Holding down on one of the available colors brings up a rainbow of more hues to choose from. You may also use the color picker to extract a shade from your image or photograph. If your logo is included in the visual you upload, you can add more elements in your brand colors or match them to the colors in your photo.

10. Add a rainbow or ombre effect to the text.
To accomplish this effect, type out your material first, then select it all, or just the word(s) you wish to ombré.

Then press and hold the screen on top of the initial letter, then press and hold the screen on top of the color you wish to begin with.

To make a rainbow effect, glide through the color spectrum while simultaneously sliding across each letter. You’ll move from top to bottom or bottom to top to create an ombré effect.

11. Overlays and Backgrounds

More than just coloring or highlighting information in your tale is possible using the drawing tool. It also aids in the creation of backdrops and color overlays.

Use the pen tool, choose your backdrop color, and tap and hold until your entire screen turns that color if you want to publish an announcement on your story without having to find a photo.

You may also make a translucent color overlay by following the same steps with the highlighter tool – select a color, then press and hold the screen.

12. GIFs and Stickers

Instagram Stories provides a plethora of sticker and GIF possibilities to add comedy and flair to your designs.

Browse the options or use the search bar to find something special to include in your Story. You can use a variety of icon styles, as well as polls, quizzes, Q&As, and hashtag stickers to engage your audience further.

Users may also develop and upload their stickers and GIFs for other users to use in their stories and for their own business to use. To get started, register as a certified brand on Giphy.

13. Give the option to access more content.

In their stories, users with more than 10,000 followers have the “Swipe Up” option. Use your story design to show/tell users to swipe up if you’ve reached this milestone and added a link to one of your Stories.

If you don’t have this function yet and users must go to your profile to click a link, add an arrow or other design element to direct their attention to the specific spot where they must click.

14. Use or create branded highlight covers.

You can add stories to various highlights at the top of your profile if you wish to save them longer than 24 hours. You can make as many highlights as you want, but just the five most recently updated will appear on your profile. The rest of the content will have to be viewed by scrolling.

15. Make use of templates.

There’s a solution if you’re still unsure about your design eye when it comes to your business or personal Instagram Stories. Instead of trying to make a Story from scratch, start with a template.

Templates are available for almost any reason, including promoting your #ootd, recent blog posts, inspirational quotations, new product images, and much more.

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