Smarter streaming for B2B SaaS: why interactive video hosting platforms are redefining conversions
If you’re building a B2B SaaS brand, you’re already investing in video–product walk-throughs, feature explainers, onboarding flows, and demo snippets. But the question isn’t, are you using video? It’s is the video pulling its weight? Most of the time, it’s not. You’re pouring resources into a format that’s meant to drive growth, but in reality,…