Top 15 WooCommerce Plugins to Increase Sales

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In any eCommerce business, increasing sales is crucial because it directly impacts revenue and profitability. Higher sales not only enhance financial health but also support business growth, allowing for investment in new products, improved services, and expanded market reach. 

In WooCommerce, with the use of the right plugins and marketing strategies, we can easily boost sales. This blog is going to introduce you to some fantastic plugins that can help you boost sales, improve customer experience, and streamline your operations in WooCommerce. 

So, let’s discover the tools that can make your WooCommerce store truly shine!

1. Smart Coupons for WooCommerce by WebToffee

Smart Coupons for WooCommerce by WebToffee

Creating compelling offers and discounts is crucial to attract and retain customers. The Smart Coupons for WooCommerce plugin by WebToffee is an essential extension for any store owner looking to boost sales and customer engagement. 

This plugin enables you to craft enticing BOGO deals, irresistible giveaways, and versatile gift vouchers, making your store the go-to place for great deals. Imagine the joy of your customers when they receive personalized store credits and gift cards, perfect for sharing with loved ones. It also offers advanced coupon conditions to create exclusive offers based on purchase history. 

You can also deal with cart abandonment using strategic coupons and create urgency with countdown banners that trigger the fear of missing out. It even provides the option to generate bulk coupons effortlessly. Available in both free and premium versions, Smart Coupons for WooCommerce is your ultimate ally in enhancing sales and fostering customer loyalty.

Pricing: There are three different paid versions available, starting at $89.99/year. 

N.B: The plugin also offers a free version, which allows you to explore its features before purchasing the premium version.

2. Variation Swatches for WooCommerce by CartFlows

Variation Swatches for WooCommerce by CartFlows

This user-friendly plugin transforms traditional dropdown product attribute selectors into visually appealing swatches, making it faster and easier for customers to choose product variations. With options for image, colour, and label type swatches on both product and shop pages, you can customize the display to match your store’s design seamlessly. 

There’s no need for complicated configurations—simply enable swatches for the shop and product detail pages to instantly upgrade your user interface. Whether you’re looking to improve usability or enhance visual appeal, Variation Swatches for WooCommerce integrates smoothly with the most well-coded WordPress themes and plugins. 

You can simplify the process of product selection and increase customer engagement effortlessly with this essential plugin.

Pricing: The free version of this plugin is available in the WordPress repository.

3. WooCommerce Product Recommendations

WooCommerce Product Recommendations

Offering product recommendations to customers while they are browsing is a smart strategy to increase sales. Suggesting additional items that customers are likely to purchase boosts the average order value. The WordPress Product Recommendation Plugin helps achieve this goal by offering smart product recommendations. 

This plugin lets you display your products in eye-catching grids or sliders. You can configure what products to recommend using conditional filters and choose where and when to display these recommendations, whether on the Shop, Category, Cart, Checkout, Order Received, or individual product pages. 

It also offers built-in templates for related products, bestsellers, and frequently bought together, along with extensive filters and customization options. This plugin supports multiple product types, including simple, grouped, variable, subscription, and external/affiliate products.

It offers extensive product sorting options and the ability to hide out-of-stock products dynamically, ensuring a seamless shopping experience that drives higher sales.

Pricing: It offers different premium versions starting at $89.00/year.

4. Discount Rules and Dynamic Pricing for WooCommerce

Discount Rules and Dynamic Pricing for WooCommerce

Discount Rules and Dynamic Pricing for WooCommerce can be a great choice for creating compelling discounts and pricing strategies. This plugin simplifies the process of boosting sales with its user-friendly interface and robust feature set. 

You can easily set up bulk discounts, percentage category discounts, smart coupons, storewide offers, auto-apply coupons, and more. Whether you’re a beginner or a seasoned professional, this plugin offers well-defined solutions to optimize pricing on your WooCommerce store. From scheduled product offers to cart-based discounts and order total promotions, you can tailor your pricing strategy to maximize conversions. 

You can enhance customer engagement with quantity tables and bulk pricing displays on product pages and leverage date-based rules for timely promotions like Black Friday specials. Discount Rules and Dynamic Pricing for WooCommerce empower you to implement sophisticated pricing strategies effortlessly, helping you drive sales and grow your business.

Pricing: The free version of the plugin is available in the WordPress repository.

5. WooCommerce Product Feed Plugin

WooCommerce Product Feed Plugin

Expanding your reach and optimizing your product visibility across multiple sales channels is another smart strategy to increase sales. This will help you reach a wider audience. The WooCommerce google product feed plugin is one of the best plugins to serve this purpose. 

This plugin allows you to create channel-optimized product feeds for platforms like Google, Facebook, Instagram, TikTok, Pinterest, PriceRunner, PriceSpy, Bing, and Idealo. With multilingual and multicurrency support, your WooCommerce store products can reach a global audience.

It supports all Google shopping platforms and you can also sync your WooCommerce products with the Facebook catalog. The WooCommerce Product Feed Plugin offers advanced features such as setting up filters and conditions to tailor your product feed, scheduling automatic updates using Server cron to ensure your feed is always up-to-date, and mapping WooCommerce product attributes and categories to match those of the sales channel. 

With the ability to view detailed progress of feed refresh updates and manage all your WooCommerce product feeds from a single page, this plugin helps you drive higher sales.

Pricing: The plugin offers different premium versions, starting at $89.00/year.

6. Google Analytics for WooCommerce

Google Analytics for WooCommerce

Integrating Google Analytics with your WooCommerce store can help you get valuable insights into your customer behavior. Understanding the way customers interact with your store can help you make data-driven decisions to optimize your sales funnel, improve marketing strategies, and increase conversions.

This plugin provides essential eCommerce analytics, allowing you to track traffic sources such as search engines, social media, email campaigns, and ads. You will be able to understand user flow from product pages to checkout, identify top-performing products, and optimize your marketing efforts based on real-time data. 

It allows you to track cart actions, product views, and more to fine-tune your sales strategy. You can also exclude administrator visits for accurate customer data and leverage display advertising support to maximize your marketing ROI. overall, this extension heps to gain a deeper understanding of your customers and improve your WooCommerce store’s performance.

Pricing: The plugin is free to install.

7. WooCommerce Gift Cards plugin

WooCommerce Gift Cards plugin

Offering gift cards increases sales by encouraging both the initial purchase of the gift card and the subsequent purchases made by recipients. Gift cards attract new customers, promote brand loyalty, and often lead to higher spending as recipients tend to spend more than the gift card’s value.

The WebToffee WooCommerce Gift Cards plugin allows you to create and sell unlimited gift cards that customers can purchase, redeem, or share with their loved ones. This plugin offers seamless email delivery of gift cards, complete with custom messages and store credit balances. 

Customers can send gift cards or specific products as gift cards to others and schedule them for a specific date. The plugin offers 20 predefined templates for various occasions, such as birthdays, anniversaries, New Year’s, and Christmas. It also supports the sale of physical gift cards, store credit refunds, customizable gift card amounts, and easy management of customer credit balances. 

With advanced usage restrictions based on products, categories, and spending limits, the WebToffee WooCommerce Gift Cards plugin provides a great addition to your store.

Pricing: There are different plans available for the plugin, starting at $99.00/year.

N.B: The Gift Cards plugin for WooCommerce also offers a free version, which is available in the WordPress repository. You can consider trying out the free version, which offers various features, before committing to a premium version.

8. MailPoet


In eCommerce, email marketing is important as it allows businesses to directly engage with customers, drive repeat purchases, and increase sales through targeted and personalized communication. There are different WooCommerce plugins available to fulfil this. MailPoet is one such plugin with which you can manage your email marketing campaigns seamlessly from your WordPress dashboard. 

This versatile plugin allows you to create, send, and automate newsletters without ever leaving your site. Whether you’re starting from scratch or using responsive templates, MailPoet ensures your emails look flawless on all devices. 

It allows you to schedule newsletters, automate new post notifications, and engage subscribers with automated welcome emails—all with just a few clicks. MailPoet also offers enhanced features like advanced segmentation, detailed engagement statistics, and Google Analytics integration. 

It allows you to customize WooCommerce emails for abandoned carts, first purchases, and more to drive sales directly from your email campaigns. With reliable email delivery through the MailPoet Sending Service and GDPR compliance, MailPoet is the email marketing solution for both beginners and seasoned marketers looking to grow their WooCommerce business.

Pricing: MailPoet offers a free plan to get you started, along with scalable paid plans starting at $11 per month.

9. YITH WooCommerce Wishlist

YITH WooCommerce Wishlist

YITH WooCommerce Wishlist lets customers save their favorite products for later. This feature not only enhances the shopping experience but also increases the likelihood of future purchases. By analyzing wishlists, you can better understand customer preferences and tailor your marketing strategies to boost sales.

This plugin allows users to create personal wishlists to monitor product availability, prices, and more, fostering a personalized shopping experience. It helps to analyze customer interests and identify popular products through wishlist data, enabling targeted marketing campaigns and promotions that drive conversions. 

You can also increase sales by enabling customers to share their wishlists with friends and family, facilitating gift purchases, and expanding your customer base through word-of-mouth recommendations. Overall, YITH WooCommerce Wishlist enhances customer engagement and simplifies the path to purchase by leveraging the power of personalized wishlists.

Pricing: The plugin costs $99.99 per year with a 30-day money-back guarantee.

10. Customer Reviews Plugin

Customer Reviews Plugin

Displaying reviews from customers can create a sense of trust among visitors. This increased credibility can significantly boost your sales and conversion rates. The Customer Reviews Plugin leverages the power of social proof to increase conversions. 

More than 90% of purchases are influenced by social proof like reviews, making it a crucial tool for boosting sales and building trust. Using this plugin, you can encourage your satisfied customers to become your advocates by showcasing their positive experiences, turning them into a free marketing team. 

It helps you to increase sales with persuasive customer testimonials, improve SEO through increased online mentions, and enhance customer engagement by demonstrating your commitment to their satisfaction. You can also offer discounts to incentivize reviews and foster lifelong loyalty, ensuring higher retention rates and repeat purchases. 

With automated review invitations and easy setup, this plugin seamlessly integrates into your WooCommerce store to drive growth every time a customer leaves a review.

Pricing: The plugin costs $59.99 + VAT per year.

11. Direct Checkout for WooCommerce

Direct Checkout for WooCommerce

Direct Checkout for WooCommerce simplifies the checkout process by allowing customers to skip the shopping cart page and proceed directly to checkout, encouraging quick and easy purchases. This reduces friction and cart abandonment, leading to higher conversion rates and more sales by making the purchasing process quick and hassle-free.

With features like Ajax Add to Cart, customers can add single, variable, grouped, and virtual products to their cart without reloading the page, speeding up the shopping experience. The checkout process can be further simplified by removing unnecessary fields, order comments, and shipping address forms, making it easier for users to complete their purchases. 

The premium version includes a one-page checkout feature and a quick purchase button on product pages, enabling customers to buy with minimal steps. By simplifying the WooCommerce checkout process, Direct Checkout for WooCommerce helps you increase conversions and reduce cart abandonment, driving more sales for your store.

Pricing: There is a free version available, along with different premium versions starting at $49.

12. Nextend Social Login and Register

Nextend Social Login and Register

The Nextend Social Login and Register plugin makes it easy for customers to register and log in using their social media accounts. It simplifies the login process, reduces friction, and encourages more registrations and repeat purchases, ultimately driving more sales.

This professional and easy-to-use plugin allows visitors to register and log in using their social profiles from platforms like Facebook, Google, and X (formerly Twitter), bypassing the need for lengthy registration forms and validation emails. Seamlessly integrating with your existing WordPress login and registration forms, it enables users to connect multiple social accounts for a hassle-free login experience. 

Customizable redirect URLs and profile picture integration further enhance the user experience. With additional Pro features like WooCommerce compatibility, extended provider options, and role-based access control, Nextend Social Login and Register help reduce friction in the signup process, leading to higher registration rates and ultimately boosting your sales.

N.B: Only the pro version of the plugin supports WooCommerce compatibility.

Pricing: The pricing of pro versions starts at $51.69.

13. Rank Math SEO

Rank Math SEO

Elevating your WooCommerce store’s visibility can help increase sales since most customers make their purchases after conducting thorough research. Rank Math SEO is a powerful and user-friendly SEO plugin designed to bring top SEO capabilities within reach. 

This plugin simplifies the SEO optimization process with smart automation features, making it easy to implement effective SEO strategies without extensive effort. Rank Math integrates seamlessly with Google Search Console and Google Analytics, offering real-time insights and keyword tracking to help you understand your site’s performance. 

With features like AI-powered content writing, rich snippets integration, LSI keyword suggestions, and a comprehensive SEO analysis tool, Rank Math ensures your content is both search engine and user-friendly. Its role manager and multisite support add flexibility for managing large or multiple sites. 

By simplifying the complexities of SEO, Rank Math helps improve your search engine rankings, increase organic traffic, and ultimately boost your sales.

Pricing: The plugin’s free version is available in the WordPress repository. 

14. Webpushr


Webpushr is a plugin that engages your audience with web push notifications. The plugin enables you to send browser push notifications to your site visitors across all popular browsers, even when they are not on your site. 

It supports both HTTP and HTTPS sites and integrates seamlessly with WooCommerce to send notifications for new products, price drops, sales promotions, and abandoned carts. This plugin’s key features include the option for user segmentation and scheduled notifications. It also provides advanced analytics and customizable opt-in prompts to help you re-engage customers and increase sales.

Pricing: The free version of the plugin is available in the WordPress repository.

15. Product Addons & Fields for WooCommerce

Product Addons & Fields for WooCommerce

The Product Addons & Fields for WooCommerce plugin (PPOM) allows you to add custom fields and product options to your WooCommerce product pages using a drag-and-drop form builder. This feature-rich plugin simplifies the process of adding extra options, such as sizes and colors. 

The free version includes various input types like text, select options, radio options, checkboxes, date, email, and number fields, along with features such as conditional logic, CSS classes, field grids, min/max length settings, input masking, placeholders, field validation, custom error messages, HTML field descriptions, flexible price display options, category application, and compatibility with WPML/Polylang and Advanced Order Export For WooCommerce.

Pricing: The free version of the plugin is available in the WordPress repository.

N.B: The plugin also offers a premium version, which offers more advanced features than the ones mentioned above.


Increasing sales is not just about revenue; it’s about building a thriving business that can adapt, grow, and better serve its customers. By focusing on sales-driven strategies, businesses can secure their future, foster customer loyalty, and continue making a positive impact in their respective markets.

Go through the WooCommerce plugins listed above and utilize the ones that are best fit for your store to enhance your store’s functionality, improve the customer experience, and significantly increase your sales.