Mobile App Development Project

How to Write a Mobile App Development Project Brief?

Last updated on June 23rd, 2022 at 04:29 am

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A brief is a document that’s used across many industries. It’s used as a basic document of a project’s general goals and ideas that can be used by anyone who wants to learn about its intricacies simply and quickly.

Project briefs are also commonly used in the development of mobile apps. Sometimes, companies onboard new team members in the middle of development, and they have to quickly find their way around. Here’s how you can write a mobile app development brief that will do just that, and even more?

1. Make the idea known:

The first and foremost thing is to allow others to know correctly what the idea is. Of course, there are many ways to describe an idea. In this case, originality must be maintained at all times.

In the same way, it is important to answer a set of questions correctly. Some of them are: what is the application really for? To which audience is the application intended? What is the main objective that the application must fulfill?

Effectively describing your project involves answering these questions. However, the answer should not be too much. Otherwise, you will be generating a greater amount of confusion and doubt about it. So, a good balance here means focusing clearly on these questions.

2. Know the main navigation:

One of the best ways to complete a summary of this type is with the main navigation sequence. You can make the first uses of the application more flexible by mentioning it. So, you can choose to mention the steps needed to know how to register or take the first steps.

On the other hand, you can also add information about the home screen and the main tabs included there. Similarly, you can develop the most important of the main sections of the mobile application. In this case, it is a good way to fully disclose the functionality of the software.

Of course, each of these details must be predefined correctly. In turn, you must know all the areas included in the mobile application. Otherwise, the final results and your summary will not talk about the same thing.

3. Incorporate additional information:

If you want your project to become important then you will need to incorporate certain information. In particular, each member of the application development team must have all the information.

In particular, you cannot get good results if the target audience is not known by everyone. On the contrary, when the target audience is well known the results are more fruitful. This means an optimized experience for each of the future users.

In turn, it will be possible to create an application that is adapted to the real needs of a particular audience. Also, the functions will be better explained and developed in this way. In this way, the mobile application will be better received. Therefore, the target audience should be determined and detailed as much as possible.

4. Knowing the target platforms:

These days there are a lot of different platforms for mobile applications. That is why it is necessary to previously define on which platforms the mobile application will work. It is important to consider that the same development is not needed in any case.

Besides, you must consider the requirements that users must meet to use the application. In this case, you may need some help to select the best platform for your type of application. Therefore, this may require some prior research on your part and that of the application development team.

5. Analyze the competition:

Analyzing the competition can be very useful to find certain functional characteristics. In this case, it is not a question of exactly copying the operation of other similar applications. On the contrary, excellent results can be obtained when you complement your vision with other possibilities.

It could be that you and your creative team have forgotten some special function or feature. In this way, you can achieve an optimized mobile application. That is why, after analyzing some similar applications, you can make a review.

This will also give you more insight into what your target audience wants. It could even be the case that you have made a wrong target group, so it is an easy way to improve the weaknesses of your project summary.

6. Set your priorities:

Not all features of an application have the same importance in development. In fact, by not marking this importance, some features could be devalued. That’s why setting priorities will let developers know which features are most important.

In this way, you will be able to set a certain guiding path through development. In turn, the most important features will receive more attention. The result will be more in line with what users need.

Some really useful methods can be included in a project summary. One of them is the well-known MoSCoW method. By including this technique, you can give developers the perfect guide to follow.

7. Consider the technical aspects:

When it comes to developing a mobile platform, a lot of aspects must be included. In particular, the technical and operating system requirements are the most important. At this point, your project should succeed in making each of these requirements compatible with the actual scope of the mobile application.

Also, each of these requirements must be correctly detailed. So, to detail each requirement, you must first know exactly what they are. In turn, it is important to consider your target audience at this point. Therefore, your target audience may not be able to meet some requirements.

A common example is the limited availability of Wi-Fi speed. When this occurs in a certain geographic region, a future mobile application must consider this drawback. Some several similar issues and drawbacks could arise.

8. What are the time and budget you need?

Last but not least, you must indicate the time needed to complete the mobile application. Along with that, you will need a certain amount of budget to achieve that goal. Since it is about getting investors, these points must be detailed precisely.

On the other hand, it is necessary to incorporate other economic aspects, such as a high return on investment. Besides, a good mobile application development project should consider certain drawbacks during the procedure. In this case, the total cost of the development team, the total term, cost of patents, and other factors should be included.


The easiest way to craft a mobile app development project brief is to simply follow these steps and make sure you don’t miss any. After you’re done, it’s good to find a different pair of eyes that can help you look at the document from a fresh perspective. You can ask some of your colleagues or staff members for help with that.